cart-abandonment

Checkout Optimization

Cart Abandonment Statistics: 2026 eCommerce Insights

The average shopping cart abandonment rate in 2025 is 70.19%, with $18 billion in lost revenue annually to abandoned online shopping carts. This comprehensive guide breaks down cart abandonment statistics by industry, device type, and demographics—plus proven cart abandonment email campaigns and checkout optimization strategies to reduce cart abandonment and recover 18-20% of lost sales.

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