This holiday revenue calculator shows how ambitious your seasonal targets are compared to last year and what conversion rate you will need to hit them, given your projected traffic and AOV for the 2025 to 2026 holiday period.
How to use this tool:
Enter last year’s holiday revenue, your target for this year, projected sessions for the period, current conversion rate, and average order value. The tool will calculate your uplift percentage, projected revenue at current performance, and the conversion rate required to meet your target.
Holiday Revenue Calculator
Project your next holiday season and see what conversion lift you need to hit your revenue target.